A/B Testing

 

Key Performance Indicators

• Key Performance Indicators (KPIs) are measurable values that demonstrate how effectively a company is achieving key business objectives.
• They help organizations track their progress and measure their performance against their goals.
• Understanding and tracking KPIs can help companies focus on what’s important and make better decisions.

 

Task Analysis

• Task Analysis is the process of breaking down a task into its smaller steps to understand how users perform it.
• It’s used to identify potential problems, understand user behavior, and design more effective and user-friendly products.
• Task Analysis can lead to more intuitive interfaces and improved user satisfaction.

 

User Stories

• User Stories are a tool used in Agile software development to capture a description of a software feature from an end-user perspective.
• They help the team understand the value of the feature and how it will be used.
• User Stories are typically written in the format: ‘As a [type of user], I want [an action] so that [a benefit or value]’.

 

User Surveys

• User Surveys are a research tool used to gather feedback from users about a product or service.
• They are usually made up of a series of questions and can be conducted online, in-person, or over the phone.
• Surveys help to collect user opinions, understand user behavior, and improve the overall product based on the feedback received.