If you’ve just now published your first book, you are FINALLY ready to move on to the next big task: marketing and promotion! There are many proven methods when it comes to marketing your book. If you’ve published through IngramSpark or Amazon’s KDP, you’re off to a good start with world-wide distribution to retailers and wholesalers.  Congratulations! Now what? What can you do in addition so you can sell more books directly and cut out the middle-man to reap a better profit? Lets take a look at a few possibilities. 

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If you’re a soon-to-be first time self-publisher, one thing you need to know upfront is how crucial creating good metadata is for the discoverability of your titles in the book industry. If you do not have good metadata, you simply will not sell your books. You may have valuable content and extensive inside knowledge about a subject, yet your title will go unnoticed if this step in the publishing process is neglected or overlooked – which unfortunately happens quite often by authors.

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Once you’ve obtained your ISBN numbers, you may be interested in getting a Copyright for your book. This is another important step in the publishing process and can be done while you’re in the process of or even after you’ve received the printed book from whomever your publisher might be. You can relax, however, because any manuscript you produce is automatically protected with the first stroke of a pen. The benefit of registering your work with the Copyright Office is streamlined legal protection should you actually have to contend with a naughty manuscript thief.

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If you’re an author who is looking to self-publish a book you’ll need to understand some of the industry standards necessary for successful publishing and distribution. Purchasing an ISBN number is one of them. In this article we’ll cover all the basics you need to know to get going, so let’s get started!

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The harvest is in and it’s a big one! If you were looking for vat full of ripe wine bottle label graphic design ideas, you’ve come to the right vineyard. Roll up your pants and start stomping through this list. You’ll be inebriated with the ideas that flow out, and inspiration will be the least of your worries. There is more incredible design here than you can imbibe in a month!

Marketing wine is all about perception

Ok, down to business regarding what we have picked out for you. First, great wine bottle design is essential for the success of any winery. It’s all about the image. The labels have to be eye-catching and superbly produced in order to stand out with the overwhelming surplus of competition lining the shelves at any given store. The designer must be exquisitely attuned to the top competitors, consumer desires, and market trends in the industry. A great designer for this niche also has to have a good understanding of wine varieties, culture, and region. Being a wine drinker will also score you some points!

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