What would Helvetica look like if it wasn’t so perfectly stoic, so absolutely neutral? Perhaps it would look like “Smilevetica“, if it took a positive outlook on life. Helvetica, Helvetica, why so serious all the time? Have a chat with Smilevetica and brighten up!
I had the idea to take some classic typefaces and combine them with some illustrative elements for no other reason than it sounded interesting, even a little mischievous—just the kind of off–beat thing like I do for entertainment. It feels a bit like graffiti—scribbling all over an otherwise–perfect uppercase Helvetica Bold. But it was so fun! I may or may not do more in a series like this, but if you think you can get some mileage out of either the idea or the source files themselves, have at it! I have provided the sample below long with flattened PDF of the vectors, ready for you to further play with if you so choose. Have fun!
And now, I present to you, Smilevetica for viewing or for downloading as a PDF: